How messy is your hotel’s distribution strategy?
I like to break it down into the components shown in this diagram.
🟢 Full control: double down on these and get them right. No compromises here.
🟡 Partial control: understand your limitations, then double down on the rest.
⛔ No control: good to know.
It is as simple or as complex as you want it to be.
How would you describe your property’s distribution strategy?